NZTIF announces new president

Friday 27 Jan 2023

Bruce Larsen, General Manager and Director of Northpine Ltd, Waipu, Northland is the new president of the New Zealand Timber Industry Federation. He has been a valuable member of the NZTIF Board for six years and replaces John McVicar who served as president from 2013.

Bruce joined the New Zealand Forest Service as a trainee in 1981 and spent a year at Turangi as a labourer with other North Island inductees before going on to Canterbury University where he received his BForSci (Hons) degree.

After a couple of years at FRI (Scion) undertaking research in log harvesting Bruce joined the State Owned Enterprise Timberlands based in Woodhill Forest. Carter Holt Harvey purchased the northern forests in 1990 and Bruce then spent 11 years in various roles within that organisation, primarily related to harvesting and log sales.

CHH also sponsored Bruce’s MBA and his final role was as International Sales Manager for CHH Forests. He then purchased a shareholding in the recent start-up sawmill Northpine as well as spending time harvesting and trading logs – which came to an abrupt end with the Global Financial Crisis. Bruce has been General Manager of Northpine for the last 15 years and a NZTIF Board member since 2017.

Source: NZTIF

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