Innovations conference to spotlight natural fibre revolutionFriday 8 Aug 2025
There’s a revolution happening in the forest industry that’s largely hidden from industry and the public. On the back of the expertise of a new breed of scientists, the extraction and processing of natural chemicals hidden in wood fibres is starting to accelerate. Across New Zealand and in Canada and Scandinavia small groups of chemical process experts and entrepreneurs are busy unlocking chemicals from a range of primary industry fibres It’s right now but significant, and it’s standing on the shoulders of the science of tapping into nature’s storage of a vast array of chemicals for everyday living that are currently made from fossil fuels. In mid-October, a new Bioeconomy Innovations Conferenceis coming to Rotorua and will include a range of new innovators using natural fibres from our land and sea. One well-established example will be showcased: AgriSea chief executive Clare Bradley will document their challenges and successes in extracting value from fibres. Their seaweed-based products are widely used in the agriculture, viticulture, horticulture, and apiculture industries in New Zealand and to a growing export market. Many forest industry leaders and entrepreneurs will be there to get a first-hand glimpse at the business startups and high value chemicals being tapped for commercial use. The new conference joins our long-standing Residues2Revenues Conference also running at the same time as our new event. These developments coincide with the announcement by the New Zealand Government of a new Bioeconomy Science Institute by combining the best scientists from 4 major land-based research organisations comprising Scion, AgResearch, Landcare Research and Plant & Food Research. Local entrepreneurs include:
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