Accidental entrepreneurs leverage technology for growth

Symantec Corp announced the findings of a landmark study it commissioned from Forrester Consulting, which reveals that the leaders of small businesses launched during the Great Recession are dramatically different than those who launched their company prior to 2008.

A new breed of entrepreneur: the accidental entrepreneur – defined as a company founder who started his or her small businesses out of pure necessity rather than a lifelong dream of “being their own boss” was borne. These accidental entrepreneurs are agile, highly educated, tech-savvy and battle-tested business professionals and the companies they founded, and will found, are born to grow.

While the recent recession has extinguished the torch of an unprecedented number of small businesses, the number of new companies born during the last three and a half years is equally unmatched. In the U.S. alone, there were 60,000 more businesses started per month in 2009 than in 2007, according to the Kaufmann Foundation’s Index of Entrepreneurial Activity.

The Forrester Consulting research indicates that the companies founded as the world economy struggled are poised for explosive growth, particularly companies with 10-49 employees, and that they aggressively leverage technology such as cloud computing to fast-track their success. More >>

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