Getting the public onside
In Dunedin this week forestry or wood transport has taken a battering. Yet another logging truck was involved in an accident – this time the trailer loaded with logs detached itself from the front unit and ended up in the ocean. Luckily no one was hurt but the aftermath to the industry has been significant. As well as photos front page of local newspapers of logs strewn around a section of the harbour, a cartoon - see over - was placed in the region’s main newspaper.
So the main question is still there – can the forestry industry continue to sit on its hands and not dedicate adequate resources to communicate all of the benefits of our industry to the wider public? We’d be interested in your comments.
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